[筆記] Advanced Google Analytics 4 Implementation with Tag Manager ( 10 )

Google Analytics 4 在 2023 年 7 月會正式取代原有的 Universal 通用 GA,因此來找門課熟悉一下 GA4 與 GTM 的運用方式和要點。
notes-advanced-google-analytics-4-implementation-with-tag-manager-1


課程相關資訊

[連結]:https://www.udemy.com/course/advanced-google-analytics-4/learn/lecture/31605346

本篇範圍:Chapter 6

請注意:本系列文章為個人對應課程的消化吸收後,所整理出來的內容。換言之,並不一定會包含全部的課程內容,也有可能會添加其他資源來說明。


內容

1. 若你需要提供一些額外的資訊 ( 像是商品名稱、圖片資訊…等 ) ,你會需要撰寫一些 JS 來讓 GA 得以抓取
2. 除了使用原生的 JS 外,也可以使用 jQuery 來幫助你理解。但 GTM 中,僅支援到原生的 ES5
3. 撰寫完後,別忘記用 Preview 模式來進行測試
4. 自訂的抓取變數和維度,需要依照「類型」來給予定義,這樣一來在報表中才會顯示


系列文章

  • [筆記] Advanced Google Analytics 4 Implementation with Tag Manager ( 9 )
  • [筆記] Advanced Google Analytics 4 Implementation with Tag Manager ( 8 )
  • [筆記] Advanced Google Analytics 4 Implementation with Tag Manager ( 7 )
  • [筆記] Advanced Google Analytics 4 Implementation with Tag Manager ( 6 )
  • [筆記] Advanced Google Analytics 4 Implementation with Tag Manager ( 5 )
  • [筆記] Advanced Google Analytics 4 Implementation with Tag Manager ( 4 )
  • [筆記] Advanced Google Analytics 4 Implementation with Tag Manager ( 3 )
  • [筆記] Advanced Google Analytics 4 Implementation with Tag Manager ( 24 )
  • [筆記] Advanced Google Analytics 4 Implementation with Tag Manager ( 23 )
  • [筆記] Advanced Google Analytics 4 Implementation with Tag Manager ( 22 )
  • [筆記] Advanced Google Analytics 4 Implementation with Tag Manager ( 21 )
  • [筆記] Advanced Google Analytics 4 Implementation with Tag Manager ( 20 )
  • [筆記] Advanced Google Analytics 4 Implementation with Tag Manager ( 2 )
  • [筆記] Advanced Google Analytics 4 Implementation with Tag Manager ( 19 )
  • [筆記] Advanced Google Analytics 4 Implementation with Tag Manager ( 18 )
  • [筆記] Advanced Google Analytics 4 Implementation with Tag Manager ( 17 )
  • [筆記] Advanced Google Analytics 4 Implementation with Tag Manager ( 16 )
  • [筆記] Advanced Google Analytics 4 Implementation with Tag Manager ( 15 )
  • [筆記] Advanced Google Analytics 4 Implementation with Tag Manager ( 14 )
  • [筆記] Advanced Google Analytics 4 Implementation with Tag Manager ( 13 )
  • [筆記] Advanced Google Analytics 4 Implementation with Tag Manager ( 12 )
  • [筆記] Advanced Google Analytics 4 Implementation with Tag Manager ( 11 )
  • [筆記] Advanced Google Analytics 4 Implementation with Tag Manager ( 1 )
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